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New Web Site to Focus on the Business of Higher Education

New Web Site to Focus on the Business of Higher Education
By Ronald Roach


LearningTimes LLC, a provider of online conference communities for education, and the Campus Computing Project, the largest ongoing study of information technology in American higher education, have announced the launch of MarketTimes, a Web-based information service focused on the postsecondary education market. The subscriber-based Web site will be launched Sept. 9.

The monthly MarketTimes interactive webcasts, broadcast on the first Tuesday of each month, will be structured around guests who can provide informed, independent perspectives on the people, events, technologies, policy issues, money matters and corporate alliances that shape the postsecondary education market. The monthly programs will feature interviews and panel discussions that include college presidents, campus CIOs and CFOs, senior officials from leading educational and industry associations, senior corporate executives from the IT and college publishing industries, analysts and vendors, and key decision-makers at all levels.

“We’ve designed MarketTimes to address the needs of companies that do business in the postsecondary market,” says program host and executive producer, Dr. Casey Green. “The MarketTimes programs will cover a wide range of topics and market segments. The format and low-priced, unlimited access, corporate subscription model ensures that critical information is available to everyone in an organization.”

Green, the founding director of the Campus Computing Project, is recognized as a leading authority on the higher education information technology market. In addition to hosting the monthly MarketTimes programs, Green will also provide subscribers with a bi-monthly MarketTimes Update. These updates feature data, insight and analysis on topics of immediate concern to firms working in postsecondary education. A MarketTimes Update may include recorded interviews with key campus leaders and industry players, short Flash movies, or links to a voice discussion board where subscribers may pose questions to an expert directly.

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